Vox Coach
Vox Coach is a training academy that teaches vocal techniques and exercises for singers and voice enthusiasts to improve their range, ease of singing and vocal flow. They asked me to create their brand identity back in 2018. In 2021, I reached out to them to see if they were interested in a brand refresh. This was my final concept design I presented to them.
2021 / Brand Refresh
Logo Concept
This new logo takes the most vital dimension of the music universe to represent Vox Coach - vocal range. The logo was created using the vocal range scale as the base of the construction. The different ranges are represented by circles. To make it less complicated and more appealing, the circles were used to represent only the high notes.
Combined with the minimal typography, this mark represents the vocal classification as well as the ethos of the brand.
